Fundraiser Toolkit

Learn tips and tricks for a successful fundraiser

Creating a click-worthy campaign title in 30 characters or fewer can seem challenging. Here are 4 tips to help you craft the perfect title:
1. Make It Personal
Some of our most successful campaigns include the name of the campaign organizer or beneficiary in their campaign title. If you can include a keyword about what you’re raising funds for, that’s even better! Make it personalized and easy for your supporters to find.
2. Keep It Simple
If possible, try to summarize your campaign in 3 words or fewer.
3. Proofread
Double-check to make sure your title is grammatically correct. Also, be sure to avoid any emoticons. Emoticons can clutter your title and distract donors from your cause.

4. Entice Your Donors

Your campaign title should be a call to action. Use powerful language to create a sense of urgency for donors.


Check out these great campaign titles below for some inspiration:


  • Move Mountains for Ryan
  • Save Joe’s Pizzeria
  • Stand by Mary
  • Rally for Rob
  • Reunite the Taylors
With these tips, you can create an attention-grabbing title in 30 character or fewer!


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